reasons to move to mobile forms for field service

March 15, 2019

Top 5 Reasons to Move to Mobile Forms for Field Service

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A Guest Post by ServiceTitan Your field technicians are great at what they do, but they’re being held back by paperwork. That’s the conclusion of a recent study by The Service Council, which found that 46% of techs consider “paperwork and administrative tasks” the worst part of their day. The good news is that some […]

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Google LSA Best Practices

February 15, 2019

Google LSA Best Practices

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Google Local Service Ads is another great digital platform that can help home and local service companies generate leads. To make you as successful as possible, here are the Google LSA best practices: Get MORE Online Reviews Unlike PPC ads, you can’t associate your local service ads with a keyword and call it a day […]

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January 18, 2019

3 Benefits of Content Marketing for Home Service Companies

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Broaden your reach online by setting up a consistent blog and social media presence to communicate to your prospects that you’re a trustworthy, dependable business, which is why they should choose you over your competitors. Here are 3 major benefits of content marketing for home service companies: 1.     Content Marketing Better Promotes Non-Emergency Services Listen, […]

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negative effects of constantly pausing your ppc ads

November 16, 2018

Negative Effects of Constantly Pausing Your PPC Ads

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The pause button in the Google Ads platform can be really beneficial for those in the home service industry. If you don’t offer 24/7 emergency service or if you’re not open on Christmas Day, you can simply pause your ads. This way, you can make sure you’re not racking up your ad spend while you’re […]

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Automated Bidding for Home Services

November 2, 2018

Automated Bidding for Home Services

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Machine learning is a step toward artificial intelligence. And that’s a good thing, don’t worry. We’re not talking about the artificial intelligence of Sci-Fi/Horror films. No, we’re talking about artificial intelligence that acts as your digital personal assistant, one who is smarter than you, but (c’mon, really?) not sentient. Now, we know what you’re thinking: […]

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