March 23, 2015

3 Vital Steps for Increasing Your Booking Percentage

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Undoubtedly, the number one question we receive from clients is “How do I get more leads?” Now, you may expect us to say something like, “Increase your PPC budget,” or “Overhaul your website,” but most likely, we will recommend Feedback Training. That doesn’t mean that you shouldn’t increase your marketing budget or invest in a […]

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March 16, 2015

Web Design & Strategy for Increasing Calls and Conversions

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How well does your website traffic convert? Does your website set you apart from the competition? Is your website representing your brand? Your website is a marketing tool. More and more, customers are conducting business online and your website is often the customer’s first point of contact with your brand. If your site is confusing, […]

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Extinct SEO

January 16, 2015

SEO Dinosaur: How Content Marketing is Replacing Extinct SEO Tactics

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Are you wasting time and money on old SEO tactics that no longer work? We live in an algorithmic world, where computer codes are scanning the internet like never before to “decide” what gets shared online. Marketing strategy, tactics, and technology must evolve and adapt to this new world – to create likeable and shareable content […]

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January 2, 2015

Call Center Training: Overcoming the Quote Seeker

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Roughly half of all sales lost over the phone are due to poor handling of people requesting a price quote. Within the first few minutes of a service inquiry or request, the most common question that comes up is “How much?” The question almost always comes before there is time to build up and sell […]

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How PPC Works

November 17, 2014

How Does Pay-Per-Click (PPC) Marketing Work?

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How does pay-per-click marketing work? The beauty of PPC is that your ad only shows up in front of customers who are looking for your product or service at that specific time. It’s called direct-response marketing and it makes sure that potential buyers who are looking for your service in your area will be able to […]

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