- “PPC phone leads are three times more likely to convert”(www.business2community.com)
- “52% of people who click on PPC ads still go on to call the advertiser”(www.business2community.com)
If you aren’t showing up in the search engines when someone expresses interest in your business, you probably aren’t experiencing a flood of calls. Don’t despair. Our team of marketing experts can get you to the top of the search engine results page, day one.
Imagine a world where you only have to pay for an ad when someone who actually needs your service clicks on it. Well, that’s exactly how it works with pay-per-click advertising and nobody does it better than us. PPC ads are so successful because they are only seen by those searching for your product or service with the intent to buy.
By utilizing pay-per-click, you can effectively reach your market while paying only for people who need your service. You can’t get more direct than that in the marketing world. Unfortunately, it can get very complicated.
Our team of creative PPC Account Managers handles our clients’ accounts unlike any other PPC management firm. Whether your monthly budget is $3,000 or $30,000, we put every penny towards cost-effective marketing. Using our in-house Metrics reporting tool, our Account Managers are able to drive each campaign with cost-per-lead and ROI as their primary focus.
We hold ourselves accountable through our metrics-driven approach by allowing you to view and track your daily campaign performance. These real-time updates keep you in the know 24/7.
We optimize bids to get you the lowest cost-per-lead and highest call volume by strategically analyzing factors such as geography, time, search keywords, intent to buy, and browsing device.
To give you an idea of how we launch our PPC campaigns, here is the step-by-step process we utilize with every one of our clients:
- Discuss Goals/Budget
- Create Accounts
- Ongoing Analysis of Keywords
- Daily Monitoring and Optimizing
- Monthly Reports
- Analysis and Custom Consulting
Our Google Ads and Bing-certified Account Managers customize each campaign to maximize profit and increase traffic, with low cost-per-lead as the primary goal.
The foundation of our PPC strategy is built on the underlying principle that we are always monitoring account performance. We optimize keywords, bidding strategies, and landing pages every day to get you the best leads at the lowest cost. All the most important data, including call tracking, gets organized into your own personalized Metrics. PPC makes it easy to target specific customers and measure specific results.