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The Ultimate Guide to Building a Content Strategy in 2021

If one of your business goals is to improve your digital marketing strategy, make sure you don’t ignore content marketing as it is an important part of digital marketing. Read More

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      Local SEO drives Traffic for Conversions.

      It’s About Showing Up In More Places

      The most effective local digital marketing strategies implement both Paid and Organic. SEO ensures the health of your site in the search engines as well as its presence across a web of search results and channels.

      Mobile Search and Voice Search are changing how sites are indexed. In this mobile first world, with Voice Search becoming the next wave, it’s crucial that local service companies optimize for the future of Search.

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      Great Sites Get Found

      There’s not a lot of SEO “secrets” out there. It’s really about maintaining a great site with an intentional approach to matching searches people perform. Stricky following best practices, putting forth the hard work and leaving no stone unturned is the best way to see your site’s SEO impacted and traffic increased.

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      Ever-Evolving Search Engines

      Google is always evolving its search algorithm in order to best serve up search engine results. As new strategies and best practices continue to develop, one things that has always remained true is: serving up the best search results is about serving up content most relevant to the search terms employed by users.

      Investing in SEO is a must and foundation to any effective online marketing strategy.

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      SEO Insights

      Optimizing your marketing strategy is easy — if you’re in the know about changes. Get the latest tips and trends from local digital marketing experts.

      11 Tips to Optimize City Pages for Local SEO in 2020

      You probably already know the benefits of having city pages (aka community pages or location-specific pages) for your service or chain-style business, but do you know the best way to optimize… Read More

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      How Social Media Helps SEO

      When it comes to understanding how social media helps SEO, things aren’t exactly clear-cut. Some time in 2010, the former head of web spam at Google, Matt Cutts, made… Read More

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      Most Effective Content Marketing and Ad Channels During Coronavirus

      As COVID-19, aka coronavirus, continues to spread, small businesses are struggling. After about 2 months of stay-at-home directives, many businesses are declaring bankruptcy, others are desperately waiting on government loans,… Read More

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