The VitalStorm Sales Team Carries Clients Toward Success
As the first point of contact for all our potential clients, the sales team must always be ready to spring into action to demonstrate the value of VitalStorm marketing. They must be familiar with the services offered in every department of our company so that they can provide the full picture of our proven lead-generating solutions. We spoke with our Opportunities Managers Austin Cain and Colby Griffin about the way they strategize their pitches; evaluating which combination of services will most benefit a potential client.
VitalStorm: Working Harder and Better
As we head into 2018 with a renewed enthusiasm, we look back at the previous year with a sense of pride and accomplishment. From the development of a new department to the continued expansion of our workforce, 2017 was another productive year for VitalStorm. No one is more aware of this than co-owners Josh Moran […]
How to Say It: Copywriting Tips
Writing is seduction. – Stephen King, On Writing: A Memoir of the Craft You don’t have to be a “writer” to write good sales copy. In fact, it’s more formulaic than you might think. Yes, lots of creative thinking goes into memorable and award-winning ads, but if your goal is to simply increase sales, then […]
The Brand-Culture Relationship
After visiting Google in September 2014 and having the opportunity to experience the infamous Google culture firsthand, I was hit with a revelation. Like everyone else, what I knew of the Google culture was what I had read in books and articles. But after stepping foot on the campus in Mountain View, CA and spending […]
Call Center Training: Overcoming the Quote Seeker
Roughly half of all sales lost over the phone are due to poor handling of people requesting a price quote. Within the first few minutes of a service inquiry or request, the most common question that comes up is “How much?” The question almost always comes before there is time to build up and sell […]
How Does Pay-Per-Click (PPC) Marketing Work?
How does pay-per-click marketing work? The beauty of PPC is that your ad only shows up in front of customers who are looking for your product or service at that specific time. It’s called direct-response marketing and it makes sure that potential buyers who are looking for your service in your area will be able to […]
PPC Marketing: What Can $150 Do For My Business?
Do you feel as though you just don’t have the budget for pay-per-click marketing right now? I’ll let you in on a little secret. Pay-per-click advertising, or PPC, pays for itself on the first day and continues to grow in value. In other words, you get much more money back from PPC than what you put […]