New Google Posts: Post Directly to Search and Maps Results

Finally, Google has rolled out Google Posts for small businesses worldwide. This timely content allows businesses to post updates and microblogs on their Google My Business (GMB) page, which is displayed in their Knowledge Graph on Google search results. This update gives you the ability to publish directly to Google. Google Posts are displayed under your other […]

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Google’s Mobile-First Index | Updated Mobile SEO Guide

Consumers spend more time on the internet than any other media channel. I’m sure you know that by now. But did you know that around 60% of all search queries come from mobile devices?¹ Are you reading this on your phone right now? Smartphones are now the device of choice for searching information online, and […]

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Best Digital Marketing Tools & Resources for 2017 (Updated)

As we head into the new year, it’s important to take a look back at the past in order to prepare for the future. If your New Year’s resolution for your business is to get more leads and gain exposure, VitalStorm can help you self-reflect and improve. Contact us to discuss how you can increase […]

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How to Say It: Copywriting Tips

Writing is seduction. – Stephen King, On Writing: A Memoir of the Craft You don’t have to be a “writer” to write good sales copy. In fact, it’s more formulaic than you might think. Yes, lots of creative thinking goes into memorable and award-winning ads, but if your goal is to simply increase sales, then […]

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Why Your Home Services Company Needs Social Media

Social media is a large part of our everyday interactions. There are 2.3 billion active social media users around the world, and they are talking. These people are your past and potential clients, wouldn’t you like to join the conversation? Relationships Social media is about creating, building, and nurturing relationships with clients both past and […]

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Expanded Text Ads (ETA) | Google AdWords and Bing Update 2016

Update your old ads now! Standard Text Ads disappear on January 31, 2017. Google announced a lot of new updates at its annual Performance Summit in San Francisco earlier this year. There was a lot of focus on mobile (up to about 60% of all search queries), but the most frightening and exciting change was […]

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What You Need to Know About Google’s Phantom 2 Update

The first murmurings of a major Google update were heard during the week of April 29th, but it wasn’t until Glenn Gabe’s analysis of search trends and results that the new core algorithm update was confirmed. The reason why this update is called “Phantom” is because Google didn’t publicize anything about it, leaving people guessing […]

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