If you know a thing or two about digital and online marketing, you have probably heard of “Pay-Per-Click Advertising.” To give you a summary, Pay-Per-Click is a fairly common… Read More
It doesn’t matter how good your website or landing page is, if it doesn’t load fast enough most people won’t notice. Even the best ads struggle to convert when the landing page is slow. Most users (53%) will abandon your page if it takes over three seconds to load (Think with Google). And, unfortunately, the average […]
Continue ReadingHow many times have you abandoned a website because of slow load times? We’re betting a lot. Not only do users care about how fast your website loads, Google and other search engines do too. Google will downgrade slow, heavy sites in the search rankings. People are impatient. It doesn’t matter how great your […]
Continue ReadingMigrating or moving your website to a new server or agency is a common and sometimes necessary change. While upgrading the design, domain, hosting, and other main features of your website can be a smart move, it’s important to know about the possible complications before proceeding. Sometimes big website changes can severely impact your […]
Continue ReadingThe internet has fundamentally altered how we interact with the world and each other. Algorithms continue to get more sophisticated and the internet is starting to become embedded into the everyday objects around us (IoT). It’s about time we learn how it all works. While we could spend a lot of time going into the history, theory, […]
Continue ReadingAs you may or may not know, Google began expanding their use of mobile-friendliness as a ranking signal on April 21st. Although the industry has been dramatically calling this new mobile-friendly update “Mobilegeddon,” referring to the possibility of the end of the world for websites that are not mobile-friendly, Google wants you to think of it as […]
Continue ReadingHow well does your website traffic convert? Does your website set you apart from the competition? Is your website representing your brand? Your website is a marketing tool. More and more, customers are conducting business online and your website is often the customer’s first point of contact with your brand. If your site is confusing, […]
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