October 10, 2019

The Best Social Media Content Ratio for Businesses


As a business owner, you are probably already aware that posting regularly to all of your business social media channels is an essential component of your digital marketing strategy. But do you plan your social media content in advance? Or do you have a tendency to post at random? If you don’t carefully consider how […]


Understanding the Buyer’s Journey (for Home and Local Services) - VitalStorm

October 1, 2019

Understanding the Buyer’s Journey (for Home and Local Services)


How do you get someone who knows nothing about you to first pay attention, and then, give you money? Frankly, it’s difficult and there are a lot of steps involved. It’s kind of like dating. You need enough charm, confidence, and likeability to get a date in the first place. Then, if you don’t uphold […]

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September 13, 2019

How to Use Social Stories to Advertise Your Business


If you use personal social media accounts, you have definitely seen the “stories” feature pop up at the very top of your apps. These fun tidbits offer insight on what your friends are doing day-to-day. But how can you translate this feature into a component of your social media marketing strategy? Businesses ranging from major […]

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improve your ppc performance

August 2, 2019

How Your Social Media Presence Can Improve Your PPC Performance


Marketing isn’t a one-size-fits-all solution anymore. It involves a vast net of different industries and areas of emphasis, and you need to be adept at doing several things at once to make sure your business comes out on top. While you generally want to make sure that your business shows up at the top of […]

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July 26, 2019

How Social Media Improves Your Search Engine Ranking


Does social media impact SEO? Content marketing professionals have been asking themselves this question for years. As social media usage continues to dominate the internet, it is important to understand how you can harness its power for your website. Our Social Local team at VitalStorm works closely with our Content Writing team to create a […]

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