diy content marketing

August 30, 2019

DIY Content Marketing: How to Repurpose Your Content on Different Platforms


Content marketing can seem like a chore—especially if you’re comparing yourself to committed content marketing experts like Neil Patel and Gary Vaynerchuk. Where do they get all this time to produce all this content? It seems like they’re always making videos and writing several-thousand-word blogs. Don’t they have families? Do they ever take a vacation? […]

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How to Use Google Keyword Planner to Boost Search Engine Rankings - VitalStorm

May 10, 2019

How to Use Google Keyword Planner to Boost Search Engine Rankings


Google Keyword Planner is a free tool that you can use to create keyword campaigns and improve your SEO copywriting. It was originally created for advertisers, but serves as an incredibly useful tool for anyone looking to increase their web traffic and search engine results page (SERP) rankings. There are plenty of alternative keyword research […]

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January 18, 2019

3 Benefits of Content Marketing for Home Service Companies


Broaden your reach online by setting up a consistent blog and social media presence to communicate to your prospects that you’re a trustworthy, dependable business, which is why they should choose you over your competitors. Here are 3 major benefits of content marketing for home service companies: 1.     Content Marketing Better Promotes Non-Emergency Services Listen, […]

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search trends for the home service industry

July 20, 2018

Utilizing Search Trends for the Home Service Industry


VitalStorm is unique in the marketing field, because we solely focus on the Home Service industry. As a result, we can recognize market trends as they relate to our client’s businesses. When you know what to expect out of Pay-Per-Click (PPC) services throughout the year, understand the peaks and valleys of search traffic in general, and cater to searchers’ habits, you can make more informed decisions for your business.

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location-specific pages

April 20, 2018

4 Benefits of Location-Specific Pages on Your Home Services Website


Location-specific pages (sometimes known as city pages) are web pages that highlight a specific area you service. You can do this per city or, if you have a rather large service area, you can break this up into counties. Adding these pages to your website has a number of benefits. We’ve highlighted four of those benefits that are relevant to you as a home service company owner.