Marketing Alternatives to Pay-Per-Click Advertising

If you know a thing or two about digital and online marketing, you have probably heard of “Pay-Per-Click Advertising.” To give you a summary, Pay-Per-Click is a fairly common method of online advertising; Using this marketing strategy, advertisers pay every time a user clicks their online ad. PPC advertising can take various forms such as: […]

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A Chat with Co-Founder of CEO Warrior, Mike Agugliaro- Webinar Recap

Have you ever felt like no matter what you do, your service business just can’t seem to get where you want it to be? Have you felt like you’re missing out on your life and your family while working to move your business forward? Have you wondered whether the long hours, the exhaustion and the […]

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How Social Media Helps SEO

When it comes to understanding how social media helps SEO, things aren’t exactly clear-cut. Some time in 2010, the former head of web spam at Google, Matt Cutts, made a video confirming that Facebook and Twitter links were factored into the ranking of webpages. However, around 2014, he said that social links are not factored […]

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12-Point Landing Page Checklist

      In a digital marketing space, a landing page is the separate page that shows up whenever you click on a link in an email or on ads from Google, Facebook, YouTube etc. While webpages allow users to explore, check out various links and components of a website, a landing page is much […]

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4 Tools and Apps for Social Media Management

  In this increasingly connected world where most people happen to get their news, updates and overall information on social media, it is important for businesses to use social media to their advantage. Not only must businesses be on social media, their presence must be active, engaging and unique. To the layman, social media management […]

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