improve your ppc performance

August 2, 2019

How Your Social Media Presence Can Improve Your PPC Performance

by

Marketing isn’t a one-size-fits-all solution anymore. It involves a vast net of different industries and areas of emphasis, and you need to be adept at doing several things at once to make sure your business comes out on top. While you generally want to make sure that your business shows up at the top of […]

Tags: , ,

July 5, 2019

Bing Ads are Now Called Microsoft Ads

by

It was just about this time last year when we were greeted with the news that Google was rebranding their advertising platform from Google Adwords to the more succinctly named Google Ads. The higher-ups at the tech giant made the call to rebrand their advertising offerings in an effort to reflect their shifting priorities, and […]

Tags: , , , , ,

June 7, 2019

3 Multiplatform Remarketing Strategies

by

Reaching your audience – and converting those visits into tangible conversions – isn’t as easy as it used to be. With the growth and expansion of the different ways we can access websites, we’re more attuned than ever to the many ways that ads work online. Since audiences have gotten smarter and better at bypassing […]

Tags: , , , , ,

Category:

Landing Page Best Practices: the DOs and DON'Ts - VitalStorm

May 3, 2019

Landing Page Best Practices: the DOs and DON’Ts

by

Landing pages have never been more critical to your business than they are today. Your potential customers’ attention span is short and they have dozens of listings to scroll through and choose from, so you’ve got to maximize your chance with them. If they’re looking for a service and your landing page doesn’t strike the […]

Tags: , , ,

April 5, 2019

Amazon Home Services vs. Google Local Services Ads

by

As the internet has grown into the sprawling, interconnected web of services it has become today, we’ve seen companies like Google and Amazon dip their toes into the home-service industry. Since we use these services every day, all across the globe, it only makes sense that they’d try to take advantage of the opportunities that […]

Tags: , ,

Category: