Amidst quarantines, social distancing, travel bans, and event cancellations, you may feel like we’ve all fallen into the same shared fever dream. With all the uncertainties you’re facing as a business owner, there is one thing you can safely bet on: digital marketing in the time of social distancing is a must. To help […]
Continue ReadingHow clearly have you defined your target market? After all, it’s the foundation upon which your marketing strategy is built, so knowing your audience is integral. But how well do you know your target audience? Do you have a clear idea of who they are and what they truly think about your brand and industry? […]
Continue ReadingHow clearly have you defined your target market? After all, it’s the foundation upon which your marketing strategy is built, so knowing your audience is integral. But how well do you know your target audience? Do you have a clear idea of who they are and what they truly think about your brand and […]
Continue ReadingThere are over one billion monthly active users on Instagram – that’s over one billion potential followers for your business. According to Statistica, there were also an estimated 25 million business profiles on Instagram during the last reported period. So, how can you ensure you are reaching your local target market? Well, the social media […]
Continue ReadingAnyone working in the marketing sphere knows how important social media is to a business’s brand. In fact, it’s now a necessity for businesses to invest in their social media presence. Whether through in-app ads or influencer marketing, social media campaigns are a must. Facebook-owned Instagram understands the value of their platform more than […]
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