September 28, 2018

How to Create More Shareable Content on Social Media

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Have you ever spent time and energy on a photo or status for your business social media accounts, eagerly posted it, and found yourself shocked when it received little to no attention? Generating effective content for social media involves strategy, and pinpointing a method for increasing engagement can seem baffling at first.

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man trying to figure out Facebook Marketing and Advertising

April 21, 2017

Facebook Marketing Guide Part 2: Intermediate

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In Part 1, we discussed different Facebook terminology, the difference between a Profile and a Page, and some Facebook best practices. Now that you’ve set up a business page and gotten a grasp of the lingo, it’s time to move on to the more advanced stuff. Welcome to Part 2: Intermediate. Facebook Marketing Guide Part […]

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Facebook 101 Marketing Best Practices, Page Types, Vocabulary and More

March 29, 2017

Facebook Marketing Guide Part 1: Introduction

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Let’s face it—Facebook is going to be around for a while. Despite the naysayers and prophets of doom and downfall, Facebook has proven to be a media juggernaut that brings in more U.S. ad revenue than any other company, trailing only behind Google. The numbers are way too big to ignore. For instance, “Daily active […]

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