Google Bing Location Extensions FAQ

November 3, 2017

Get Your Business Found with Location Extensions

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Google, Bing, and other search engines are constantly looking for better ways to target and convert local users. One of the best methods they’ve discovered using location extensions within their ads. This allows users to see your name, address, and phone number (NAP), increasing phone calls, in-store visits, map searches, and conversion rates. We’ve written […]

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10 Ways to Make Your Remarketing Ads a Success

October 20, 2017

10 Ways to Make Your AdWords Remarketing a Success

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Have you ever clicked on an online ad and thought, “Wow, how did they know?” As you read email, use mobile apps, and browse the internet, Google will show you ads through their “display network.” While personalized ads are based on many factors, the method is almost always remarketing. The best and most highly targeted ads […]

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Remarketing written on a notepad with marker.

November 18, 2016

What is Remarketing? | AdWords Remarketing Campaign Strategy

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If you’ve ever taken a look at your website’s analytics, you probably know that the vast majority of people who visit your website end up leaving your page and going somewhere else. Only a very small percentage of users will convert. In fact, around 97-98% of your traffic is likely to bounce. That doesn’t necessarily […]

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landing page vs. websites for online advertising

November 1, 2016

Why Landing Pages Are Better Than Websites for Online Advertising

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A landing page is a separate page from your website, designed with a specific goal in mind — to get leads. Landing pages are used for paid advertising, most commonly for pay-per-click (PPC) and Facebook/Social ads. While the term “landing page” is often used to refer to any web page that you “land” on, in digital […]

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