July 6, 2018
Generating leads online without digital marketing tools is in the same vein as building a house without a hammer: technically possible, but extremely inefficient. VitalStorm uses several digital marketing tools that get you the upper-hand when generating new leads. With years of digital marketing experience and expertise working with the home service industry, we’ve gathered the information needed to narrow down which ones are the most viable.
June 29, 2018
In the world of digital marketing, traditional Google Pay Per Click (PPC) ads remain the best way to grow your business by providing motivated and quick-to-book leads from people needing service now. But after years of running traditional PPC, you may start to question: what other kind of online lead sources are out there? What more could I be doing to reach potential clients in the digital market?
January 19, 2018
Google is constantly introducing new features to its search platform. Here at VitalStorm, we determine what kind of impact these changes will have on our Home Service clients and if these updates are a cost-effective addition to their bottom line. The biggest Google news to hit the home service industry is the recent release […]
November 17, 2017
If you’ve tried searching for local garage door repair, duct cleaning, or almost any other home service on Google recently, you may have noticed a new Local Services ad box at the top of the search results. We wrote about Google’s Home Services Beta Test back in 2015, but the program is now beyond its […]
Tags: adwords, digital advertising, digital marketing, GLS, Google, Google Home Service, Google Local Service, Google Local Services, home service ads, home services, local service ads, local services, PPC