11 Tips to Optimize City Pages for Local SEO in 2020

You probably already know the benefits of having city pages (aka community pages or location-specific pages) for your service or chain-style business, but do you know the best way to optimize your city pages? Whether it’s carpet cleaning, real estate, legal services, plumbing, electrical or HVAC, if you’re seeking clients in multiple cities, you want to have […]

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4 Benefits of Location-Specific Pages on Your Home Services Website

Location-specific pages (sometimes known as city pages) are web pages that highlight a specific area you service. You can do this per city or, if you have a rather large service area, you can break this up into counties. Adding these pages to your website has a number of benefits. We’ve highlighted four of those benefits that are relevant to you as a home service company owner.

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How To Optimize Your Local Business for Google Maps

There are about 500-600 updates and changes made to the Google algorithm every year. While most are small, occasionally a major one will be announced. That’s what happened on May 4, 2020—Google announced a Core Update that happened to be the second-highest Core Update after the 2018 update. These yearly updates to the Google ranking […]

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How to Generate Reviews for the Home Service Industry | SEO

Before we start with our online review generation process for the Home Service Industry, let’s quickly review some statistics: 69% of all consumers search for online reviews. 72% of all consumers trust online business and product reviews. 84% of all consumers read an average of 4-6 reviews before trusting a business. Products with positive reviews sold 200% more than […]

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