location-specific pages

April 20, 2018

4 Benefits of Location-Specific Pages on Your Home Services Website

by

Location-specific pages (sometimes known as city pages) are web pages that highlight a specific area you service. You can do this per city or, if you have a rather large service area, you can break this up into counties. Adding these pages to your website has a number of benefits. We’ve highlighted four of those benefits that are relevant to you as a home service company owner.

Tags:

5 PPC, SEO, and Social Media Ideas to Make Holiday Marketing Campaigns a Success

October 6, 2017

5 PPC & SEO Ideas for the Holidays

by

The holiday season can mean big business and it’s coming fast. But while spending rises, so does the competition. Do you have a strategy in place for your PPC and SEO holiday campaigns? In addition to searches for “Thanksgiving recipes” and “best Christmas gifts for dad,” people will also be searching for electricians, plumbers, and other […]

Tags: , , , , , , , , , ,

Keyword Terms and Definitions | Define Key Words & Concepts

September 22, 2017

Keyword Terms and Definitions | Define Key Words & Concepts

by

Today, digital marketing revolves around keywords. But, what are keywords? Why are they so important to SEO and PPC campaigns? Recently, we discussed strategies for picking profitable keywords using free tools online. This blog focuses on keyword terms and definitions that are crucial for understanding why keywords are so important and how to properly conduct keyword […]

Tags: , , , , , , , , , , ,

Best Keyword Research Strategy

September 8, 2017

Best Keyword Research Strategy Using Free Tools

by

Keyword research is a time-consuming process that many people ignore or rush through without understanding the huge impact it can have on your business. Yes, it takes time. And no, shortcuts won’t work. Before you start paying for expensive software programs for keyword data and research, do the basics first. One of the biggest mistakes […]

Tags: , , , , ,

New Google Posts - Google My Business

July 14, 2017

New Google Posts: Post Directly to Search and Maps Results

by

Finally, Google has rolled out Google Posts for small businesses worldwide. This timely content allows businesses to post updates and microblogs on their Google My Business (GMB) page, which is displayed in their Knowledge Graph on Google search results. This update gives you the ability to publish directly to Google. Google Posts are displayed under your other […]

Tags: , , , , , , ,

1 2 3 5