creating content that converts - brainstorming content ideas

May 19, 2017

How to Create Content That Converts | Brainstorming Ideas

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Everybody wants high-quality content. Not everybody knows how to create it. It’s a matter of research and brainstorming—generating specific ideas with high value. And then acting on it. The new marketing buzzword is growth hacking, but it’s still just marketing. This involves some SEO tricks and automation strategies, but it depends on persuasive copy, valuable content, […]

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content marketing strategy vitalstorm square 2

March 10, 2017

Content Marketing Strategy | The Vital Elements

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For a long time, the two best methods for search engine optimization (SEO) were keyword stuffing and link-building. Unfortunately, this created an atmosphere of carelessness and sometimes outright cheating among SEO professionals. Keyword optimization and link-building strategies are still very effective, but not when content is sacrificed for keywords and quality links for bad ones. […]

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ultimate headline swipe file for home services

January 20, 2017

The Ultimate Swipe File for Home Services | FREE Headlines

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A swipe file is a document that you refer to for marketing headlines, brainstorming, and ideas when you are experiencing marketer’s/writer’s block. Swipe files are great time-savers and money-makers for any business, but it’s often hard to find ones that fit your specific market or industry. You’re often left with example frameworks that you have […]

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unwrapping-digital-marketing-2017-tools-resources

December 31, 2016

Best Digital Marketing Tools & Resources for 2017 (Updated)

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As we head into the new year, it’s important to take a look back at the past in order to prepare for the future. If your New Year’s resolution for your business is to get more leads and gain exposure, VitalStorm can help you self-reflect and improve. Contact us to discuss how you can increase […]

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copywriting tips - digital marketing for home services

December 9, 2016

How to Say It: Copywriting Tips

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Writing is seduction. – Stephen King, On Writing: A Memoir of the Craft You don’t have to be a “writer” to write good sales copy. In fact, it’s more formulaic than you might think. Yes, lots of creative thinking goes into memorable and award-winning ads, but if your goal is simply to increase sales, then […]

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