January 18, 2019
Broaden your reach online by setting up a consistent blog and social media presence to communicate to your prospects that you’re a trustworthy, dependable business, which is why they should choose you over your competitors. Here are 3 major benefits of content marketing for home service companies: 1. Content Marketing Better Promotes Non-Emergency Services Listen, […]
December 14, 2018
Voice search is growing fast. As speech-recognition accuracy gets better and better, more and more of us will start using voice searches and commands. There is an often-quoted statistic among search marketers that 50% of all searches will be conducted by voice by 2020. Often attributed to ComScore, the prediction was in fact made by […]
October 19, 2018
Our social media strategy for the home service industry is focused on showcasing our clients’ companies as the trusted, local home service experts with heart and customer-focused values. Social media is exactly that—a social platform for people to interact with other people. For businesses to successfully engage with their local audience and potential customers, they […]
September 28, 2018
Have you ever spent time and energy on a photo or status for your business social media accounts, eagerly posted it, and found yourself shocked when it received little to no attention? Generating effective content for social media involves strategy, and pinpointing a method for increasing engagement can seem baffling at first.
August 24, 2018
If you have ever noticed popular Instagrammers or Twitter users showing off sponsored products to their followers, you may have wondered if that tactic would work for your own business. Accounts with thousands of followers are considered “social media influencers” for a reason: their actions and endorsements have the power to influence their network. But does this type of social media marketing work for every type of business?