July 14, 2017
New Google Posts: Post Directly to Search and Maps Results
Finally, Google has rolled out Google Posts for small businesses worldwide. This timely content allows businesses to post updates and microblogs on their Google My Business (GMB) page, which is displayed in their Knowledge Graph on Google search results. This update gives you the ability to publish directly to Google. Google Posts are displayed under your other […]
Tags: content marketing, digital marketing, google my business, Google Post, Google Posts, marketing, news, social media
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July 7, 2017
Why the Home Service Industry NEEDS Call Tracking
Do you know where your customers are coming from? HomeAdvisor, mobile search, the radio? By using call tracking for each of your advertising channels, it’s easy to pinpoint the highest performing campaigns and the lowest performing customer service representatives. Call tracking allows you to attribute success to a specific marketing effort. Some industries rely on […]
Tags: adwords, AdWords call tracking, analytics, call center, call center training, call monitoring, call tracking, Feedback, home service, home service marketing, landing page, metrics, paid search, pay per click, phone call lead, PPC, sales funnel, stop-loss, track calls
June 16, 2017
What is Growth Hacking? | 5 Growth Hack Strategies That Work
First coined by Sean Ellis in 2010 to describe a unique job description, the term “growth hacking” elicits some pretty strong responses—everything from “it’s a scam” to “it’s just marketing.” So, what is growth hacking? To use Sean Ellis’s description, “a growth hacker is a person whose true north is growth.” Born in a scrappy […]
Tags: content marketing, cost-per-lead, growth hacking, marketing, online marketing, PPC, user aquisition
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January 27, 2017
Looking Forward to a Year of Progress
2016 proved to be a pivotal year for VitalStorm, both internally and within the digital marketplace. Prompted by exceptional growth, the year began with an ambitious move to a new office where additional space and a lake view offered a renewed vibrancy to the team. It was a year where business goals were exceeded and […]
January 20, 2017
The Ultimate Swipe File for Home Services | FREE Headlines
A swipe file is a document that you refer to for marketing headlines, brainstorming, and ideas when you are experiencing marketer’s/writer’s block. Swipe files are great time-savers and money-makers for any business, but it’s often hard to find ones that fit your specific market or industry. You’re often left with example frameworks that you have […]
Tags: content ideas, content writing, copywriting, headline, marketing, marketing ideas, steal this, swipe file
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