What is Growth Hacking?

June 16, 2017

What is Growth Hacking? | 5 Growth Hack Strategies That Work

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First coined by Sean Ellis in 2010 to describe a unique job description, the term “growth hacking” elicits some pretty strong responses—everything from “it’s a scam” to “it’s just marketing.” So, what is growth hacking? To use Sean Ellis’s description, “a growth hacker is a person whose true north is growth.” Born in a scrappy […]

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how to advertise on YouTube using AdWords

February 17, 2017

YouTube Advertising Guide: How to Advertise on YouTube

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Do you stream YouTube videos on your big screen? If not, you probably will soon. If video consumption trends have taught us anything, it’s that cable TV is being dropped for internet streaming. Digital video sites, such as YouTube, Hulu, and Netflix are preferred by younger and older viewers alike. According to a recent Defy Media […]

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unwrapping-digital-marketing-2017-tools-resources

December 31, 2016

Best Digital Marketing Tools & Resources for 2017 (Updated)

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As we head into the new year, it’s important to take a look back at the past in order to prepare for the future. If your New Year’s resolution for your business is to get more leads and gain exposure, VitalStorm can help you self-reflect and improve. Contact us to discuss how you can increase […]

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Remarketing written on a notepad with marker.

November 18, 2016

What is Remarketing? | AdWords Remarketing Campaign Strategy

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If you’ve ever taken a look at your website’s analytics, you probably know that the vast majority of people who visit your website end up leaving your page and going somewhere else. Only a very small percentage of users will convert. In fact, around 97-98% of your traffic is likely to bounce. That doesn’t necessarily […]

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landing page vs. websites for online advertising

November 1, 2016

Why Landing Pages Are Better Than Websites for Online Advertising

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A landing page is a separate page from your website, designed with a specific goal in mind — to get leads. Landing pages are used for paid advertising, most commonly for pay-per-click (PPC) and Facebook/Social ads. While the term “landing page” is often used to refer to any web page that you “land” on, in digital marketing, a […]

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