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Navigating SEO in the Age of AI and Chatbots
April 9, 2024
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Navigating SEO in the Age of AI and Chatbots
Digital marketing is ever-changing, and so is online content. That’s why it’s important to stay ahead of the curve as a marketer. With the development of artificial intelligence (AI), businesses everywhere have been presented with many tools and opportunities to streamline their processes while enhancing their online presence at the same time. However, as we […]
Continue ReadingWhat is PPC and Why Does Your Business Need It?
In today’s world of digital marketing, one term stands tall among the rest: PPC. But what exactly is PPC, and why is it deemed indispensable for businesses striving to thrive in today’s competitive landscape? Let’s unravel this crucial concept and explore why your business, whether a big corporation or a mom-and-pop shop, can’t afford to […]
Continue ReadingHow to Choose the Right Social Media Platform for Your Business?
In the dynamic landscape of digital marketing, the significance of social media for businesses cannot be overstated. From connecting with new or past customers to building brand awareness, social media platforms all have one thing in common: They offer a powerful arsenal of tools to elevate your business. However, with a myriad of options available, […]
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How to Get Google Guaranteed on Local Service Ads
In today’s digital age, being visible online is crucial for businesses looking to attract local customers. One effective way to increase your online presence and build trust with potential customers as a home service company is by becoming Google Guaranteed through Local Service Ads. In this blog, learn everything there is to know about getting […]
Continue ReadingA Contractor’s Guide To Keeping Up With Online Marketing
If you’re a contractor, you’re probably busy and don’t have much time to keep up with all the latest and greatest that is online marketing. It’s a fact that marketing is continually changing and evolving. That being said, it’s no wonder it can be so hard to keep up with. In this guide, we walk […]
Continue ReadingTop 5 Reasons Blogs Are Great For SEO: Everything You Should Know
Top 5 Reasons Blogs Are Great For SEO: Everything You Should Know Over 25 years ago, Bill Gates uttered the phrase “content is king” and he was not wrong! Content is king when it comes to your blogs. Blogging helps boost your SEO (search engine optimization) quality and your website’s position on search engine results. […]
Continue ReadingPPC Insights
A Contractor’s Guide To Keeping Up With Online Marketing
If you’re a contractor, you’re probably busy and don’t have much time to keep up with all the latest and greatest that is online marketing. It’s a fact that marketing is continually changing and evolving. That being said, it’s no wonder it can be so hard to keep up with. In this guide, we walk […]
Continue ReadingSEO vs. PPC: How They Differ and Which Is Better For Your Small Business?
SEO vs. PPC: How They Differ and Which Is Better For Your Small Business? SEO and PPC can be complex, with a lot of moving parts. They combine a large number of tools and best practices that are constantly evolving and changing. To best break it down so it’s easier to understand, let’s cover them […]
Continue ReadingWebinar Recap: How Do I Know My Marketing Will Work?
If you’re paying for marketing, chances are you find yourself asking this question a lot: How Do I Know My Marketing Will Work? In order to know if your marketing will work, it’s important that you understand the underlying truth of an effective marketing strategy – and that begins with user intent. User intent falls […]
Continue ReadingWebsite Insights
A Contractor’s Guide To Keeping Up With Online Marketing
If you’re a contractor, you’re probably busy and don’t have much time to keep up with all the latest and greatest that is online marketing. It’s a fact that marketing is continually changing and evolving. That being said, it’s no wonder it can be so hard to keep up with. In this guide, we walk […]
Continue ReadingTop 5 Surprising Reasons Why Good Content Writing Is So Important
Top 5 Surprising Reasons Why Good Content Writing Is So Important There are several reasons why good content writing is so important to your business. For starters, content is the heart of your digital marketing strategy. Not only does it help build trust and connect with your audience, it also fuels other parts of your […]
Continue ReadingWhat Every Marketer Should Know About API Integrations
What Every Marketer Should Know About API Integrations In today’s world, we’ve come to expect and rely on interactivity and connectivity everywhere we go. When it comes to booking a flight or making a reservation, for example, you can thank API’s for making it a seamless process. First, let’s dive into the basics. What Are […]
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