July 13, 2018
Have you ever typed something into Google and seen the answer pop up immediately in a featured snippet box? Often, when a user types something into Google, a special featured snippet block, also known as a quick answer box or ranking 0, appears at the top of the search results page (SERP), above the #1 […]
Tags: answer box, featured snippet, featured snippet box, list featured snippet, paragraph featured snippet, position 0, position zero, quick answer box, SEO, table featured snippet, YouTube featured snippet
July 6, 2018
Generating leads online without digital marketing tools is in the same vein as building a house without a hammer: technically possible, but extremely inefficient. VitalStorm uses several digital marketing tools that get you the upper-hand when generating new leads. With years of digital marketing experience and expertise working with the home service industry, we’ve gathered the information needed to narrow down which ones are the most viable.
June 29, 2018
In the world of digital marketing, traditional Google Pay Per Click (PPC) ads remain the best way to grow your business by providing motivated and quick-to-book leads from people needing service now. But after years of running traditional PPC, you may start to question: what other kind of online lead sources are out there? What more could I be doing to reach potential clients in the digital market?
June 20, 2018
The Marketplace tab on Facebook has transformed the way users buy and sell used and new products locally. Now, Facebook plans to make waves in the home services industry too. As of May 2018, Facebook users can search for home service professionals in the Marketplace. Home service professionals can sign up with one of Facebook’s […]
June 14, 2018
If you’re not keenly aware of what it does, the innocuous mid-sized plastic bucket with a hose-looking contraption dangling from it doesn’t demand much more than a glance or two. Perhaps, you may think, it’s a crude way of siphoning water into cups, or of serving as an alternate method of dispensing some other sort of liquid. You’d be half-right, but you’re thinking too specifically. The hose-thing is a filtration system, and what it does is much grander and more important: it saves lives.